Learn how to photograph jewellery on a model — creative portraits, close-ups, and UGC-style content. Studio flash, natural light, and iPhone.
2 chapters | For jewellery business owners | Self-paced online | Lifetime access | DSLR + iPhone | Studio & natural light
What Is the Jewellery + Model Photography Course?
A self-paced online course that teaches you how to photograph jewellery on a model — from planning to final image.
The course covers three shooting styles: creative portraits with studio flash, jewellery close-ups with direct light, and UGC-style content on an iPhone.
Every jewellery category gets its own session — necklaces, bracelets, earrings, and rings — filmed step by step on a model.
You'll also learn how to find and direct a model, style a shoot, choose a location, and handle makeup direction.
No photography or model direction experience needed.
Model imagery increases purchase intent by 85% compared to product-only images. This course teaches you how to produce it yourself.
Built from 8+ years of jewellery photography across silversmiths, goldsmiths, and seven-figure brands on four continents.
Who Is This Course For?
- Jewellery brand owners who want model content for their website, social media, and campaigns — without hiring a photographer every time;
- Independent jewellers who already have product shots but need on-model imagery to increase conversions;
- Goldsmiths and silversmiths selling direct to consumers who want to show their pieces being worn;
- Jewellery business owners paying £500–£2,000+ per model photoshoot;
- Anyone who wants to learn how to photograph jewellery on a model at home using studio light, natural light, or an iPhone.
Skills You Will Gain
Model Direction | Jewellery Photography on a Model | Creative Portrait Photography | Close-Up Jewellery Shots | UGC-Style Content | Studio Flash Photography | Natural Light Model Photography | iPhone Model Photography | Photoshoot Styling | Location Scouting | Makeup Direction | Branding for Jewellery | Photographing Necklaces on a Model | Photographing Earrings on a Model | Photographing Rings on a Model | Photographing Bracelets on a Model
What's Included:
- 2 comprehensive chapters covering planning and hands-on shooting
- Video tutorials for every jewellery category: necklaces, bracelets, earrings, and rings — single pieces and multiple pieces
- Three shooting styles covered: creative portraits (studio flash + DSLR), close-ups (direct light + DSLR), and UGC-style content (direct light + iPhone)
- Model direction, styling, makeup, location, and studio gear lessons
- Works with a DSLR, an iPhone, or both
- Self-paced: complete it on your own schedule
- Lifetime access from the purchase date
Chapter 1: Planning & Preparation
~4 lessons • Resources
Before you book a model or set up a light, you need a plan. This chapter covers the groundwork that separates a productive shoot from a wasted one.
Introduction — What this course covers, how it's structured, and what you'll be able to produce by the end.
Branding — Your model imagery needs to match your brand. This lesson covers how to align your model photography with your jewellery brand's visual identity. The model you choose, the styling, the backdrop — it all starts here.
Makeup — Makeup direction matters more than most jewellers realise. Wrong tones or heavy coverage compete with the jewellery. This lesson covers which makeup looks work for jewellery photography and how to brief a makeup artist (or handle it yourself).
Styling — What the model wears, how she holds her hands, where the jewellery sits. This lesson covers styling decisions that make the jewellery the focal point — every time.
Location — Indoor vs outdoor. Studio vs natural backdrop. How to choose a location that suits your brand and your budget.
Studio gear — What equipment you need for model photography with studio flash. Camera, lens, flash, softbox, reflector. What to buy, what to skip.
Models — How to find a model, what to look for, how to direct someone who may have never modelled before, and how to get natural-looking shots of jewellery being worn.
Chapter 2: Shooting Practice
~7 shooting sessions
Every jewellery category gets its own dedicated filming session. Each one walks through setup, model direction, camera position, and the final shots — step by step.
Single necklaces — How to photograph one necklace on a model. Framing, chain positioning, and getting clean shots of the pendant area.
Multiple necklaces — Layering necklaces on a model without tangling, overlapping, or losing individual pieces in the frame.
Single bracelets — Wrist positioning, hand placement, and how to keep the bracelet in focus while the model looks natural.
Multiple bracelets — Stacking bracelets and bangles on a model. Spacing, arm angles, and styling multiple pieces together.
Single earrings — The most common jewellery-on-model shot. Head angle, hair positioning, and how to get the earring sharp with a flattering background.
Multiple earrings — Photographing ear stacks, multiple piercings, and mixed earring combinations on a model.
Rings — Hand positioning, finger spacing, and how to photograph rings on a model without awkward hand poses.
- Lifetime access from purchase date
- Self-paced: start whenever you like
- 2 chapters with video lessons
- Every jewellery category covered: necklaces, bracelets, earrings, rings
- Three shooting styles: studio portraits, close-ups, UGC content
- Works with DSLR, iPhone, or both
- No photography experience required
- No model photography experience required
Results:
Students' reviews:
⭐⭐⭐⭐⭐
"I had never directed a model before. After this course, I shot my entire new collection on my friend in one afternoon. The necklace layering session alone saved me hours of guessing." — Sarah, Independent Jeweller, UK
⭐⭐⭐⭐⭐
"I was spending £800 every time I needed on-model content for Instagram. I've now done four shoots myself. Same quality. The UGC section on iPhone was the biggest surprise — those images outperform my studio shots on social." — Emma, Jewellery Brand Owner, Australia
⭐⭐⭐⭐⭐
"The earring and ring sessions were exactly what I needed. Hand positioning and hair placement sound like small things, but they make or break a model shot. I finally have consistent on-model imagery across my whole website." — Nicole, Goldsmith, US
Meet your Instructor -
Auguste Chocianaite
Auguste has spent 8+ years working in professional jewellery photography, social media management, and brand development.
She runs a content production agency that serves silversmiths, goldsmiths, independent designers, and seven-figure jewellery businesses from the UK, US, EU, and Australia.
This course is built from real production experience across 4 continents — the same techniques Auguste uses when photographing jewellery on models for her agency clients.
